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Live Chat with Analytics
Activa Live Chat easily integrates will major analytics packages including Google Analytics, Omniture SiteCatalyst, and WebTrends. Enabling your analytics package with live chat provides valuable reporting statistics and tracking of conversion goals.
Easily Measure the Impact and ROI of Live Chat
With the integration of your analytics package with Activa Live Chat, goals and conversions can be tracked along with any other campaign you have setup.
- Compare and contrast those visitors who chat and those who do not
- Measure live chat's impact on your online sales, conversions and leads
- Track keywords that lead to live chats on your Websites
- Assess how your online marketing campaigns are affected by live chat
- Determine where online chat fits within your sales funnel
- Assess the impact that live chat has on increased average tickets, decreased cart abandonment
- Help to plan for additional staffing during high chat periods
- Track A-B testing with multiple live chat deployments on the same Website
Live Chat Data within your Analytics Suite
By seamlessly supporting the most popular and powerful analytics and reporting platforms in the world, it's simpler than ever to measure the effectiveness of live chat.
Marketing personnel appreciate the ability to analize key data in their preferred analytics reporting platforms rather than having to jump back and forth to another system. And Activa Live Chat customers still have controlled access to a comprehensive set of live chat statistics, reports, chat histories and chat transcripts from within their own Account Dashboards.
Another Great Feature Made Easy
Activa Live Chat's world-famous ease of use makes integrating live chat deployments with analytics fast and uncomplicated.
From within any Activa Live Chat deployment, simply select your analytics package from the list, enter your account number and save the changes. That's it!
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